Jumpstart: Technology Commercialization

Fridays, May 23 - July 11 | 8:00-10:00 a.m. or 11:00 a.m. - 1:00 p.m. | Online | FREE

Explore the commercial viability of your medical innovation idea using the Lean LaunchPad approach to systematically test key assumptions about your technology and the customer problems it might be able to solve better than current alternatives.

Learning Objectives

Develop familiarity with Lean LaunchPad concepts and tools such as customer discovery, value proposition design, and business model canvas
Understand customers’ problems (“pain points”) from THEIR perspective
Map your customer ecosystem to understand customer roles, requirements, and decision processes
Identify modifications to your technology assumptions required to achieve product-market fit
Build connections to the commercial ecosystem (i.e. customers, suppliers, funders) for your innovation
Develop a commercialization roadmap identifying key milestones and required resources to move your idea forward

Course Benefits

Become eligible for the NSF I-Corps National Teams program and $50,000 grant for qualifying technologies and teams (only deep-tech, university-based teams who complete at least 20-30 customer discovery interviews).
Receive up to $1,000 in funding for customer discovery-related expenses including but not limited to conference fees, travel, and premium LinkedIn accounts.
Prepare for applying to the Small Business Innovation Research (SBIR) or Small Business Technology Transfer (STTR) programs.
Gain valuable market insight to inform the next steps in your research and/or development.
Develop network connections and receive mentoring from experienced industry experts and entrepreneurs
Develop the entrepreneurial mindset and toolset needed for a career in academia, industry, startups, or government
Receive a digital certificate upon course completion